SKY ATLANTIC Launch

SKY ATLANTIC Launch

Anna Valley Displays and Shooting Partners teamed up for Sky Atlantic’s launch party event.

The night was held in an aircraft hanger which the Sky Press, Marketing and Creative teams had somehow turned into an illegal 1920s speak-easy. It looked amazing. On their way in, each guest was personally menaced by an authentic Atlantic City hoodlum, who shone a flashlight in your mug and demanded to know the password. Which was ‘moonshine’, by the way.

Inside the huge former warehouse where the event was held a band played, actors performed and cocktails flowed. It was followed by a dinner under giant chandeliers for about 350 guests, including Terence Winter, who, as well as coming up with Boardwalk Empire, also wrote The Sopranos. Then there was the great Steve Buscemi, the star of the show, as well as Stephen Graham, the British star who plays Al Copone in the series.

The set featured Anna Valley’s Toshiba 6mm Displays on the main stage with F30 side banners showing the SKY Atlantic branding throughout.

Sister company Shooting Partners were on hand supplying HD cameras and lighting kit for the event as a package with the displays.