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Anna Valley promotes existing staff into new roles created to ensure excellent event delivery.

Anna Valley has promoted two staff members into newly created roles designed to ensure that the team continues to deliver outstanding event AV during a period of growth.

Since the company’s management buyout in late 2015, the Anna Valley team has grown significantly due to an increased demand for their events services, an expansion into the AV integration market and the recent purchase of event technology specialists, Matrix UK Solutions.

The new Technical Manager and Head of Projects roles will ensure that the company maintains their reputation for excellence across technical and project management delivery during their continued expansion.

George Easey is promoted to Head of Projects

George Easey is immediately stepping up from project management into the Head of Projects position where he will be responsible for ensuring the smooth delivery of all rental projects, leading the project management team and continuing to deliver high-value projects.

George joined Anna Valley in 2013 as a Warehouse and Assistant AV Technician and quickly progressed to project management.  He plans to draw on his in-depth understanding of how the company operates – from first rental to equipment return – to ensure that the company continues to improve and grow while adapting to changing client needs.

“We have created this role to fulfil a gap between our board of directors and our projects team,” explains Easey.  “As well as ensuring the smooth delivery of all rental projects my role is to ensure that we are operating in line with company guidelines and procedures, I will be ensuring clear communication right through the company and reporting back to the directors regularly. This role allows me to have an overview of all rental projects, meaning that I can co-ordinate the allocation of equipment, resources and staff in the most efficient and most practical way.  I will be making sure that our procedures and practices stay in line with industry standards and working closely with both our project management team, and our Technical Manager to always ensure that we have the best, up-to date and most relevant (for our client’s needs) equipment available for hire.  We pride ourselves on our strong team of Technical Project Managers and, in my new role, I will be ensuring that we utilise the team and their individual expertise in the best way, as well as growing our wealth of knowledge, keeping it up to date with the ever-changing events industry.”

David Mitchell will assume the role of Technical Manager

As Technical Manager, David’s new role will be to ensure the highest standards of technical delivery across the rental department.  He will manage the Project Engineers and Technicians, research and advise on technical advances and be responsible for training and ensuring a high standard of equipment maintenance while continuing to deliver high-value projects.

David was hired by Anna Valley as a Junior Technician in 2010 and progressed to work as a Video Technician and Project Engineer with the company before securing this promotion.  In his new role he plans to support and reduce the workload of the Technical Director by focusing on the quality delivery of kit and implementing robus procedures to ensure the smoot running of jobs both large and small.

David comments, “I have watched this company grow significantly over the last 8 years to where it is today and have gained valuable experience from this. Whether it be in the warehouse, out on site with the kit, rigging and fault finding or planning the next job, each day is varied. Having a mix of the above experience allows me to have a broad understanding of the company’s kit and staff which will help me to improve Anna Valley’s offering.”


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